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  1. Resources
  2. Documentation

MOCK Press Release Template

  • Heading – Name the product in a way the reader (i.e. your target customers) will understand.

  • Sub-Heading – Describe who the market for the product is and what benefit they get. One sentence only underneath the title.

  • Summary – Give a summary of the product and the benefit. Assume the reader will not read anything else so make this paragraph good.

  • Problem – Describe the problem your product solves.

  • Solution – Describe how your product elegantly solves the problem.

  • Quote from You – A quote from a spokesperson in your company.

  • How to Get Started – Describe how easy it is to get started.

  • Customer Quote – Provide a quote from a hypothetical customer that describes how they experienced the benefit.

  • Closing and Call to Action – Wrap it up and give pointers where the reader should go next.

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Last updated 5 years ago

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